What is Plerdy? A heatmap and session replay tool explained, with what it does and what it leaves to other tools

What is Plerdy? An analytics dashboard for conversion work

Plerdy is a website analytics service built around finding where visitors stop. You add one tracking script to your pages, and the dashboard then shows where people click, how far they scroll, what they do in individual visits and where they leave a funnel. Its home page frames the job as seeing why visitors do not buy, and it groups the tools under three headings: understand visitors, measure revenue, and convert and test.

This guide reads the vendor's home, product, FAQ, privacy and pricing pages as of October 30, 2026.

How Plerdy works in four steps

• Install: add the main tracking code to every page before the closing body tag, or use Google Tag Manager, the Shopify app or the WordPress plugin, according to the FAQ. The Check installation window has a Re-check button.
• Test it: the FAQ suggests opening your site in a Chrome Incognito window, clicking some text and looking under Heatmaps for today's date. Clicks record immediately until the daily limit is reached.
• Choose pages and rules: the most popular pages are enabled for heatmaps automatically, and you can add or remove pages. For recordings you pick pages, countries or user groups and how many recordings to keep each day.
• Read and act: heatmap reports show clicks, scroll depth and mouse movement, split by device, traffic channel and country. Replays show a visit as a recording. How to read a website heatmap covers this step.

What is inside the product

• Website heatmaps and session replay are the core, with filters for device, location, traffic source and visitor type.
• Error tracking lists broken pages and script errors, with the number of top errors and their history set by plan.
• Funnels, event tracking and e-commerce analytics follow visitors toward a goal such as a purchase.
• A free A/B testing tool lets you compare two versions of a page.
• Pop-ups, a feedback tool, an SEO checker and a SERP checker add-on sit alongside. They get one line here because this site covers heatmaps and session replay.
• Two free Chrome extensions check on-page SEO and show an AI-predicted attention view of any page.

What Plerdy leaves to other tools

• Its FAQ says Plerdy's data differ from GA4's: GA4 shows purchase numbers, while Plerdy shows which page elements visitors clicked before buying. Its event tracking is described as able to send goals to GA4.
• It is not an email platform or a store builder. It shows what visitors do on the pages you already have.
• Iframes and canvas elements cannot be recorded, according to the FAQ, so embedded forms and some widgets can appear as blank blocks in replays.

Privacy basics before you install

The vendor's privacy page says typed form values are masked in the visitor's browser before anything is sent, that password, email, phone, name and address fields are always masked, and that Plerdy can be set to start only after a visitor accepts your consent banner. It says it respects Global Privacy Control and Do Not Track. The FAQ says the tracking code stores a visitor ID and session data in the browser's local storage and puts the servers in Germany. These are the vendor's statements; check your own legal duties, since this is not legal advice.

Who it fits and where to go next

• Fits: owners of small shops and lead-generation sites who want heatmaps, recordings and funnels in one account. See the Plerdy review for limits and the pricing guide for plans.
• Look elsewhere if a free tool is enough. The best heatmap tools for a website covers Microsoft Clarity and other free plans.